New Selva ProHigh-Quality Coating Products
We provide innovative, high-quality coatings, stains and color systems for the finishing of wood products that deliver the styles, colors and benefits today’s consumers demand.
Products
We provide innovative, high-quality coatings, stains and color systems for the finishing of wood products that deliver the styles, colors and benefits today’s consumers demand.
Explore our ranges
We are committed to delivering a wide range of top-performing products for your business. Whatever your requirements, our extensive wood coating expertise covers all technologies.
Pre-Catalyzed Products
One size never fits all. That's why we offer a variety of simple yet versatile pre-catalyzed finishes.
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Waterborne Products
Go green without sacrificing top performance with our innovative waterborne systems.
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Nitrocellulose Products
Our single-component products featuring Nitrocellulose technology are designed to stand the test of time.
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Post-Catalyzed Products
For lasting performance that’s also user-friendly, look no further than our range of post-catalyzed finishes.
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Color Systems
Whether it's a simple wiping stain or a high-tech solid color, we have a high-quality, user-friendly solution.
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Specialty Products
For the perfect finish every time our range of specialty products are here to support you.
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Polyurethane Systems
Designed with top Italian formulations, our ora Verde system is designed to meet all your high-end finish needs.
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Vinyl Products
Our range of vinyl primers and sealers give you the foundation for success with great quality you can build on.
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Need help?
Contact our team of Wood Coating experts for help finding the right product for your next project.
Contact our teamChemcraft has almost 50 years’ expertise producing high-quality wood coatings, stains and color systems for wood products. From topcoats to primers, stains to additives, our products work together from top to bottom, delivering a full range of solutions for complete coatings systems. Technologies include pre- and post-catalyzed, polyurethane and waterborne systems, offering high quality and effective products for most professional needs.
With a commitment to innovation, quality, support and sustainability, our range of wood coatings and stains deliver the perfect finish for applications such as kitchen cabinets, furniture, office systems, store fixtures, musical instruments, recreational vehicles, yachts and other wood products.
With a commitment to innovation, quality, support and sustainability, our range of wood coatings and stains deliver the perfect finish for applications such as kitchen cabinets, furniture, office systems, store fixtures, musical instruments, recreational vehicles, yachts and other wood products.
High quality coatings for cabinet finishing
Our market-leading reputation for cabinet finishing and other applications is testament not only to the quality of our products, but also our commitment to innovation and support. Along with our dedication to ensuring our customers and end-users get what they need to do the best possible job.
Rigorous testing
Every Chemcraft product goes through exhaustive testing and quality checks before being introduced into the market, as part of our focus on producing the highest quality products at a competitive price.
Explore our wood coating and finishing solutions
We are committed to delivering a wide range of top-performing products for your business. Whatever your requirements, our extensive wood coating expertise covers all technologies
Unmatched support
Chemcraft is also recognized for the quality of support we provide to our distributors and end-users. From our offices across the globe, our team of highly qualified sales and customer service representatives work closely with distributors, while our technical teams supply custom formulations and provide consultations and lab testing to help meet special challenges.
As part of AkzoNobel, a global leader in paints and coatings, we are committed to sustainability. We have developed some of the industry’s most innovative sustainable products, including formaldehyde-free products and the market’s first ‘Greenguard’ Certified solventborne topcoat.
As part of AkzoNobel, a global leader in paints and coatings, we are committed to sustainability. We have developed some of the industry’s most innovative sustainable products, including formaldehyde-free products and the market’s first ‘Greenguard’ Certified solventborne topcoat.
Invested in innovation
Innovation is central to our culture. Based on our deep experience in the wood coatings industry, our specialists are encouraged to question the norm and find new ways to meet the challenges you face, developing innovative, high-quality products that provide the styles, colors and benefits today’s consumers demand.
View our featured products
Our products set new performance standards, are supremely versatile, and are friendly to the user as well as the shop.
Specifically selected by our team of wood coating experts, our featured products include some of the newest and most innovative solutions from our range.
